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Why and How to Incorporate Dropshipping into Your Multichannel Business

Image of Nicole Blanckenberg
Nicole Blanckenberg

With the rise of eCommerce and omni-stores, more and more big brands are creating a hybrid online store that includes self-fulfillment and dropshipping. With the help of platforms such as Mirakl, brands like Best Buy are able to incorporate dropshipping into their online side of the business. The biggest benefits of this kind of hybrid model are that it:

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