Amazon Ads are Amazon’s equivalent to Google Ads and since launching in 2012 have become a real traffic-driving contender. Similarly to Google, Amazon ad targeting is mostly based on the keywords that an Amazon searcher puts into Amazon’s SERPs (search engine result pages), but there are some other exciting advertising options with Amazon that are worth a try!  

If you’re looking to expand your business and sell in one of Amazon’s other online marketplaces outside of your base country, then you’re in the right place. Understanding all the business, legal and Amazon guidelines for each market is the key to knowing how to operate in Amazon international markets to grow your business globally.

Why do you need to optimize your Amazon product listings? Why, to increase listing traffic, increase conversions, and ultimately growing your profits, of course! Amazon was built for the sole purpose of selling products and is all about on-page optimization.

We are proud to announce StoreAutomator is now available in the Amazon Marketplace Appstore.

Multi-Warehouse Inventory Management Best Practices

One of the most significant barriers eCommerce entrepreneurs face when deciding whether to move over to a multichannel business model is multi-warehouse inventory management. The logistics of fulfilling from more than one warehouse when selling from more than one channel can feel overwhelming, with a lot of sellers holding back due to fear of these logistics and the extra costs that may result.

Since launching in 2015, Amazon Business has made waves in the B2B eCommerce business sphere. Enabling B2B sellers to implement multichannel selling opportunities on the biggest eCommerce platform, Amazon Business offers an exclusive platform for selling business products.

StoreAutomator A Quick Introduction

Amazon Sponsored Products is a popular tool for driving traffic to your eCommerce brand and boosting Amazon SEO for new listings and products. If you are new to PPC advertising, Amazon Sponsored Product is Amazon’s own version of AdWords and since launching in 2012 has grown into a popular PPC traffic-driving resource for eCommerce sellers. However, unlike Google, Amazon keeps all traffic through Sponsored products ads in its own Domain.